GRANT(PI & MEMBERS)
3
PUBLICATIONS
11
INDEXED PUBLICATION
11
TOTAL STUDENTS
H-INDEXED (SCOPUS)
CITATIONS (SCOPUS)
Grant (PI)
TOTAL
Publications
INDEXED PUBLICATION
11
NON-INDEXED PUBLICATION
0
OTHERS PUBLICATION
0
TOTAL
Supervisions
MASTER
14
PHD
7
TOTAL
Legend : SPONSOR TYPE OF GRANT
| Grant Name | Year |
|---|---|
| Religious Sensitivity in Advertising: A Comparative Study of Consumer Behavior in Malaysia, Pakistan, Hungry, China RUG OF UTM Potential Academic Staff |
2024 |
| Enhancing Business Model Among B40 Urban Women through Artificial Intelligence (AI)-Driven Social Media Analytics Yayasan Tan Sri Azman Hashim Non Goverment Agency |
2023 |
Legend : PUBLICATION CATEGORY TYPE OF AUTHORS
| Publication Name | Year |
|---|---|
|
Exploring The Impact Of Environmental Management On Sustainable Concerns In Restaurants
BRITISH FOOD JOURNAL Publication In Web Of Science UTM FIRST AUTHOR |
2025 |
|
Online Travel Reviews And Tourist Destination Choices: An Extension Of The Information Adoption Model
TOURISM REVIEW INTERNATIONAL Publication In Scopus UTM FIRST AUTHOR |
2025 |
|
Should I Use Chatgpt Travel Insurance Recommendations?
A Dual-Process Theory Perspective
INTERNATIONAL JOURNAL OF CONSUMER STUDIES Publication In Web Of Science FIRST UTM CORRESPONDING AUTHOR |
2025 |
|
Driving Competence Across Sectors: High-Involvement Work Practices And Creative Self-Efficacy In Public And Private Organizations
INTERNATIONAL JOURNAL OF QUALITY AND SERVICE SCIENCES Publication In Web Of Science FIRST UTM CORRESPONDING AUTHOR |
2025 |
|
Beyond Apples And Oranges: Unraveling The Complexity In Corporate Sustainability Reporting
JOURNAL OF SERVICE MANAGEMENT Publication In Web Of Science UTM FIRST AUTHOR |
2024 |
|
Aiot-Education: The Effects Of Chatgpt Use Among Postgraduate Students In Arab Countries
ARTIFICIAL INTELLIGENCE OF THINGS (AIOT) FOR PRODUCTIVITY AND ORGANIZATIONAL TRANSITION Publication In Scopus CO-AUTHOR |
2024 |
|
Do Materialism And Shopping Enjoyment Impact Luxury Brand Purchase Intention?
ASIAN JOURNAL OF BUSINESS RESEARCH Publication In Scopus UTM FIRST AUTHOR |
2024 |
|
Does Knowledge Collecting And Donating Enhance A Bank'S Salesperson Performance?
BUSINESS PROCESS MANAGEMENT JOURNAL Publication In Web Of Science FIRST UTM CORRESPONDING AUTHOR |
2024 |
|
Should I Voice To Improve Workplace Practices?
BUSINESS PROCESS MANAGEMENT JOURNAL Publication In Web Of Science CO-AUTHOR |
2024 |
|
Pay‑Per‑Click (Ppc) Advertising And Continuous Banking Service Intentions
JOURNAL OF FINANCIAL SERVICES MARKETING Publication In Web Of Science UTM FIRST AUTHOR |
2024 |
|
Lgbtq Hotel Selection Criteria: A Thematic Analysis Method
JOURNAL OF HOSPITALITY AND TOURISM INSIGHTS Publication In Web Of Science UTM FIRST AUTHOR |
2024 |
Legend : IP CATEGORY IP LEVEL
| Intellectual Property Name | Grant Register No. | IP Level | IP Category |
|---|---|---|---|
| INTERVIEW PROTOCOL ON IMPROVING KNOWLEDGE AND EMPOWERING DOCTORS WHEN DIAGNOSING AND MANAGING LATENT TUBERCULOSIS | NATIONAL | COPYRIGHT |
Legend : SESSION LEVEL OF STUDY STATUS SUPERVISION LEVEL
| Supervision List |
|---|
|
WU CHEN PHD ON GOING CO-SUPERVISOR |
|
WANG MINGZHI THE ROLE OF ARTIFICIAL INTELLIGENCE IN EFFECTIVE BUSINESS OPERATIONS PHD ON GOING CO-SUPERVISOR |
|
XU YING PHD ON GOING CO-SUPERVISOR |
|
YANG QINGXIA PHD ON GOING SUPERVISOR |
|
CAO SHURAN PHD ON GOING CO-SUPERVISOR |
|
NORSYAHIDAH FAZREEN BT MOHD JALALUDDIN MASTER GRADUATED SUPERVISOR 2024 |
|
GUO WENSHUO MASTER GRADUATED SUPERVISOR 2024 |
|
SITI ZAHIRAH BINTI ZINAL MASTER GRADUATED SUPERVISOR 2024 |
|
XIANG CHUNHONG MASTER GRADUATED SUPERVISOR 2024 |
|
MOHD ASYRAF BIN MOHD AMIN MASTER GRADUATED SUPERVISOR 2024 |
|
JAMUNA DEVI A/P CHINNIAH MASTER GRADUATED SUPERVISOR 2024 |
|
AYE AYE NYEIN OO MASTER ON GOING SUPERVISOR |
|
NAUFAL OKTAMAYORANDHY WIRATNOPUTRA MASTER ON GOING SUPERVISOR |
|
KU AZLINA BINTI KU BAHARUM MASTER ON GOING SUPERVISOR |
|
SITI AISYAH BINTI ADAM MALIK MASTER ON GOING SUPERVISOR |
|
MOHD WAFI BIN ABD.RAHIM MASTER ON GOING SUPERVISOR |
|
LOH JIA WEN MASTER ON GOING SUPERVISOR |